Social Media Sponsored Posts Guidelines:
The purpose of this document is to provide guidance for promotional social media posts. This document details the approval process that sponsored posts will go through and critical requirements for posting. This document is not all-encompassing, and individual circumstances will be taken into consideration when approving a sponsored post.
High-Quality Images of Visual with Logo
Images must be high resolution 300 dpi – sized 1080 by 1080 px
Videos can be used for posts. However, the video must be hosted on YouTube.
We will not embed videos in posts.
Text content must be 25 words or less and use appropriate grammar, punctuation as well as language that is relevant to the message of the post. Hashtags are limited to 5 and must be provided.
Content used in social media posts must adhere to Optometry Divas’ standards and be appropriate for the target audience. No swearing, political affiliation, lewd or indecent content or misleading language should be used.
- Visuals and text copy for social media posts must be submitted to [email protected]
- Content will be posted within 2 weeks of receipt
- Content will be reviewed and approved by the Optometry Divas’ marketing team.
- Optometry Divas reserve the right to decline approval based on policy and or other more appropriate communication avenues.