Discover the CEO of YOU – Learning from Your Mistakes
This story is meant to inspire anyone who aspires to open a private practice. It’s an exciting and challenging adventure, but also incredibly rewarding.
I’ve just celebrated my eighth year in the practice I started from scratch. I could write a book about how unprepared I was. To begin with, I had my third baby shortly after opening, and was not only facing the challenges of starting a practice but also being a mother to three boys.
While I was confident in my clinical skills, I didn’t know much about owning a business. Without a cohesive marketing strategy, I had only one patient on the schedule on day one. I also didn’t know how to manage employees, and the lessons about hiring and firing correctly were the toughest to learn.
I opened about a year before the recession struck Florida, and my business suffered. However, the day I realized that the only person holding me back was me, everything changed. I went to work. I defined a clear mission, vision, and purpose for my life and business. I decided on a specific target market and the best method to reach them. I enlisted the support of coaches, mentors, and counselors who all helped me along the way.
The practice has grown since then, but most importantly, I have grown. Along the way, I learned how to take control of my life and my business. I’m working a schedule that’s just right for me: three half days and two full days. This ideal schedule lets me spend time with my family and still be available to my patients five days a week.
If you are thinking about embarking on this adventure, don’t hesitate! It will change your life, and you will also change many lives. I am here to help!
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