5 Winning Strategies for Contact Lens Business Success – #4 – Promote Your Clinic
Welcome back to our series on building a thriving contact lens business! We’ve covered: Now, it’s time to explore Winning Strategy #4: Promote Your Contact…
Category: Practice Management
3 Tips To Help Optometrists Think Outside The Box
Thinking outside the box is supposed to mean confronting problems in unconventional ways. It requires creative and free-thinking and encourages freq…
5 Winning Strategies for Contact Lens Business Success – #3 – Create Your Lens Portfolio
The product mix presented to patients has a huge impact on the sales and profits of the practice. Beyond the revenue, the product mix creates an image…
Why Should Optometrists Care About Limiting Beliefs?
In this ever-changing climate, business, as usual, won't cut it. We need to become versatile, adaptable and the Optometrist who is able to effectively…
Why Risk It?
"One of the biggest reasons practices find themselves in trouble with the federal government for violating healthcare regulations, such as the Health …
5 Winning Strategies for Contact Lens Business Success – #2 – Determine a Profitable Service Fee Schedule
Setting professional fees for contact lens services can be challenging. However, educating your patients on the value of their contact lens evaluation…